ALL FOR KIDZ® producers of  THE NED SHOWS® because
There's a Champion in Every Kid®
BOOK YOUR KICK-OFF ASSEMBLY
50 million
kids impacted
Since 1989
100,000
ELEMENTARY SCHOOL VISITS
96.89%
ENTHUSIASTIC STUDENT REACTIONS
99%
WANT NED BACK EVERY YEAR
ABOUT THE PROGRAM

Simple in concept. Transformative in impact.

What makes NED character ed unique is simple: a live starter assembly that genuinely excites kids, creating a wave of positive energy that keeps going right into every classroom. All For Kidz has spent 35 years engineering a program that inspires kids from the first moment of the assembly all the way through the final week of the program that follows — giving every teacher, every administrator, and every front office staff member the tools to make good character the language of your entire building, every single day.
NEVER GIVE UP
ENCOURAGE OTHERS
DO YOUR BEST
Resilience and persistence through every challenge
Building a school culture of kindness and support
Excellence in effort, not just outcomes
“This was by far the best Social Emotional Learning performance for kids I have seen. Students were engaged the entire time and so were teachers! I absolutely was blown away; I would recommend this show to every school.”
— Classroom Teacher, St. John Catholic School, Arkansas · March 2025
THE NED SHOW IN ACTION

The Moments That Count Most.

See for yourself what happens when NED walks into a school.
REAL SCHOOLS. REAL RESULTS.

See what happens at NED schools.

This is the show that makes kids say “Can we do that again?”

Creating a Culture Shift (2:10)

The school psychologist and principal at Turtle Creek reveal how using NED has created a culture shift in their school.

Trevor's Story (2:00)

The NED Show completely changed this student's outlook on school. Trevor and his parents tell the touching story.

Performer Perspective (3:21)

Two performers share wonderful stories which illustrate the impact that NED's message has had with students.
WHAT EDUCATORS ARE SAYING

Don’t take our word for it.

Here’s what educators said after their first NED assembly. We have 3,000+ more where these came from.
This was absolutely one of the best assemblies I have witnessed in my 45+ years in education. The presenter was AWESOME!! It was all relevant to what kids need to hear in this day and time, and what a creative and engaging way to present the message.
Educator - Schlarman Academy, Illinois · December 2024
This was the best assembly I have seen ever. This is year 21 for me and this one stands out. I loved everything about it!!!!
Classroom Teacher - Washington Elementary School, Illinois · December 2024
NED’s message aligns to our PBIS and it is an element our PBIS does not have. We have had all our teachers write NED’s message on their board and we are using this message to support our students’ growth in work ethic and a growth mindset.
Educator - First Flight Elementary, North Carolina · October 2025
I heard a student say it was the best experience in their life. Many great compliments!
Specialist Teacher - Maquoketa Valley, Iowa · April 2025
We have used NED every day since!
Classroom Teacher - Indian Hills Elementary, Idaho · October 2024
We can refer to the meaning of NED as a common language across the school.
Classroom Teacher - Colac South West Primary School, Australia · October 2025
choose your path
Every NED School starts the same way.
One live all-school assembly. Every kid, one room, one message they will still be quoting all year long. What happens after that is your call, and it is the one thing that changes what NED costs and what your teachers receive.
TWO OPTIONS  - ONE SCHOOL (School Assembly) or MULTIPLE SCHOOLS (District Program):
single school assembly program

Bring NED to my school.

One assembly, one building, funded through NED product sales at no cost to your school.
DISTRICT-wide SCHOOLS

Bring NED to my district.

Per-teacher licensing across every building, plus 40 weeks of character education in every classroom
WHY NED IS EFFECTIVE AND LOVED BY STUDENTS

If kids aren’t interested, nothing else matters.

Information alone doesn't change student behavior. Transformation happens through emotion, identity, and imagination.
That's why NED's Stories are the heart of everything we teach.
1
THE Live show
Each of our three live shows is its own NED adventure - written, tested, and kid-proven over three decades. Illusion, humor, storytelling, comedy, audience participation, and yo-yo artistry combine into an assembly experience that's a catalyst for the year that follows.
Children watching a NED Show performance
2
THE performer
Every NED Show is delivered by a carefully selected, highly trained theater professional who genuinely loves kids. These are not generic presenters — they're gifted entertainers who bring the NED character to life in a way that creates real emotional connection.
3
THE animations
(available with the NED®ventures app)
For 40 weeks after the assembly, NED and his friends come to life in the classroom through character animations, one per week. Kids watch NED and friends tackle real challenges around teamwork, patience, kindness, gratitude, and more — NED’s Top 40 character traits, delivered in the language kids already love.
NED is winsome, memorable, and genuinely fun. The result is a program kids don't just tolerate - they love, with 96.89% of kids reacting enthusiastically. We’ve had students tell our performers, “This is the best day of my life.” That’s not an accident. That’s by design.
WHAT COMES WITH THE NED®VENTURES APP

NED's Message. All Year. Every Year.

Live Assembly
The Spark
Your whole school, one unforgettable show that sparks the program
Monthly
All Year
Follow-up curriculum to every classroom teacher
weekly
40 Weeks
One-Minute NED Show Character Animation + lesson plans
daily
M-F
Front office intercom announcements reinforce the trait all week
NED®VENTUREs
Teacher
Resource Library
Extensive online NED-themed teacher resources
the ned shows

NED's Top 40 Character Traits for Kids

One unique character trait every week for all 40 school weeks —
each one tied to a one-minute NED Show animation and age-differentiated lesson plans.
See NED’s Top 40 Character Traits for Kids  ▼
Core Personal Values - Weeks 1-8
WEEK 1
Respect
WEEK 2
Responsibility
WEEK 3
Honesty
WEEK 4
Integrity
WEEK 5
Kindness
WEEK 6
Courage
WEEK 7
Gratitude
WEEK 8
Humility
Emotional & Social Skills - Weeks 9-18
WEEK 9
Self-Control
WEEK 10
Emotional Awareness
WEEK 11
Patience
WEEK 12
Confidence
WEEK 13
Empathy
WEEK 14
Compassion
WEEK 15
Determination
WEEK 16
Communication
WEEK 17
Cooperation
WEEK 18
Conflict Resolution
Growth & Learning Mindset - Weeks 19-28
WEEK 19
Curiosity
WEEK 20
Open-Mindedness
WEEK 21
Willingness to Learn
WEEK 22
Initiative
WEEK 23
Perseverance
WEEK 24
Resilience
WEEK 25
Adaptability
WEEK 26
Creativity
WEEK 27
Problem-Solving
WEEK 28
Critical Thinking
Community & Relationship Traits - Weeks 29-36
WEEK 29
Fairness
WEEK 30
Good Manners
WEEK 31
Inclusiveness
WEEK 32
Generosity
WEEK 33
Loyalty
WEEK 34
Teamwork
WEEK 35
Cooperation (Group)
WEEK 36
Service-Mindedness
Practical Life Habits - Weeks 37-40
WEEK 37
Organization
WEEK 38
Work Ethic
WEEK 39
Time Management
WEEK 40
Accountability
40 weeks. 40 traits. One complete school year.

The order of these categories mirrors how schools typically build culture across a year — starting with the internal foundation a student needs, expanding outward to how they treat others, then to how they learn and grow, then to how they contribute to their community, and finally to the practical habits that make all of it sustainable.
OUR YEARLY THEMES

Our Three Kickoff Assemblies

See exactly what your school gets each year. Each show is a fresh spark: a building-wide moment that sets the tone for everything that follows.
2026–27 SCHOOL YEAR — YEAR ONE
NED's Mindset Mission
What if every student in your school believed they could accomplish great things and had the mindset to do so? NED’s Mindset Mission is a high-energy, 45-minute live adventure rooted in Growth Mindset principles. Using humor, storytelling, illusion, and jaw-dropping yo-yo artistry, our world-class performer takes students on a globe-trotting journey — scaling Mt. Everest, exploring a Caribbean island, and repairing a sputtering spaceship — all to help NED discover the mindset that changes everything. Kids leave knowing their brain is a muscle, failure is a teacher, and “not yet” is just the beginning. It’s not just an assembly. It’s a new way of thinking.
2027–28 SCHOOL YEAR — YEAR TWO
NED's Resiliency Ride
Every kid gets knocked down. The question is — do they know how to get back up? NED’s Resiliency Ride is a 45-minute live performance that takes students on a fun-filled, globe-trotting adventure packed with storytelling, humor, illusion, and yo-yo mastery. Through unforgettable characters and moments of genuine heart, students discover three core life principles — persistence, kindness, and excellence — woven into a message so simple and powerful that kids are quoting it all year long. It’s not just an assembly. It’s a turning point.
optional third year - for district clients only
NED's Kindness Adventure
NED gets a personal invitation from Principal Anne Odhiambo to visit Bidii Primary School in Nairobi, Kenya — and he shows up thinking he’s the one with something to teach. He’s wrong. What the kids in Kenya show NED — and what your students will feel through every moment of this 45-minute multimedia streaming experience — is a beautiful, contagious kindness that crosses every border and breaks down every barrier. Students leave with four truths they’ll carry all year: I can make friends anywhere · Caring is cool · Include others · Each person matters a lot. Available exclusively via live interactive streaming, delivered directly to your school.
STREAMING TO SCHOOLS
District-Wide Pricing
$300 per classroom license · $250 at 50+ licenses
✓ CASEL-Aligned  ·  ✓ PBIS-Compatible  ·  ✓ SEL Standards Supported
SEE THE BENEFITS OF WHAT'S INCLUDED  ▼
What’s Included in Every License:
✓  The live all-school assembly—a $3,000 value
✓  Monthly assembly follow-up curriculum
✓  Weekly NED & Friends character trait animation + lesson plans
✓  Daily year-long intercom announcements

✓  Full aaccess to the NED®venture's Teacher Resource Library — over $2,500 in value per teacher:  
  • Growth Mindset Lessons & Videos
  • Posters & Classroom Décor
  • Bulletin Board Kits
  • NED Lesson Units K–6
  • Instruction Activities
  • NED Fun & Art
  • Projects
  • Encouragement & Awards
  • Book-Based Lessons A–Z  
  • Graphic Organizers 
  • Self-Reflections & Assessments 
  • Special Days & Events
What a 500-Student School Would Pay:
Each license covers one grade level for one classroom of up to 60 students.
Print restriction: 60 copies per resource, per year, per license.
Scenario
Licenses
AnnualCost
2 classes/grade (K–5)
12
$3,000/yr.
3 classes/grade (K–5)
18
$4,500/yr.
District 50+ licenses
50+
$250 each
 District multi-year license discounts available.
 Tiered pricing available.
VALUE RECEIVED — 500-Student School
18 teacher licenses × $2,500 in NED resources   $45,000
Live all-school kickoff assembly   $3,000
--------------------------------------
Total value received   $48,000
Your purchase price   $4,500
District-Wide vs. Single Building
District partners pay a $250 per teacher license to access over $2,500 in teacher resources — all 400+ resources, available to every teacher in every building through the NED®venture app from day one.
‍Districts also skip the Pay It Forward product sale entirely.
district FAQS
Click on question to expand and collapse answer.
DISTRICT FAQ:
What does implementation actually look like for our administrators and teachers?
Remarkably simple. After the assembly, monthly and weekly curriculum is pushed directly to teachers through our NED®ventures app, with no manual distribution and no setup required. Daily intercom scripts are ready to go every morning. Teachers receive a differentiated lesson plan for each week's character trait. Teachers sign in with their existing district credentials through single sign-on, so there is no new system to learn, no accounts to provision, and no burden on your staff. We designed it to run itself once it's live.
What data do you provide and how do we present it to our school board?
We provide program effectiveness data drawn from 32,682 educator survey responses collected between 2018 and 2025. Key findings: 96.89% of students had an enthusiastic and positive reaction to the show. 96.18% of educators found NED an effective way to help students understand and use Growth Mindset. 99% of surveyed schools want NED back the following year. We also provide usage reporting through the NEDventures app so district administrators can track engagement across buildings. This is the kind of data that presents well to a school board
Can we start with a few schools before expanding district-wide?
Yes. We work with districts to structure pilots that make sense for your timeline and budget. Contact an Account Executive to discuss what a pilot would look like for your district.
Which show do we start with?
You start with whichever show is running the year you begin. For the 2026-27 school year that is NED's Mindset Mission. From there the cycle continues into Resiliency Ride and then Kindness Adventure, so your buildings move through all three without repeating.
How does your program work over six elementary years?
The three shows run back to back over three years and then repeat, creating a seamless six-year cycle. Each show has monthly follow-up curriculum pushed out to your teachers. When a student who experienced the shows in Kindergarten through 2nd grade reaches 3rd grade, they begin the cycle again, now with intermediate-level materials and a fresh perspective. The shows are constantly updated, and students at older ages engage with the content completely differently. All resources are continuously refreshed, including animations, lesson plans, and intercom announcements. The result is a perennial, multi-year program that districts can embed permanently into their school culture.
NED®ventures TEACHER RESOURCE APP FAQ:
How large can the assembly audience be?
Our show was developed for an all-school audience and is best received with the entire school present. We typically perform a single show for up to 600 students. Seating is camp-style. If your school exceeds 600 students, please contact an Account Executive for more details.
How long is the assembly?
40 to 45 minutes. We handle all setup and breakdown, with zero burden on your staff.
Can we book the show mid-year?
Yes. You can book at any point in the year. The assembly is the spark, and it works no matter when it lands.
Can we reschedule if needed?
Yes. The program can be rescheduled by mutual agreement.
How far in advance do I need to book?
As early as possible. Our weeks fill up quickly, so reach out today to secure your spot on our calendar.
To speak with an Account Executive:
1-877-872-9696 x101

Ready to bring the magic to your school?

The best character education decisions a principal or counselor makes are the ones kids remember for life.

Booking takes minutes. The impact lasts a lifetime.
 BOOK YOUR KICKOFF ASSEMBLY NOW  
FAQS

Questions Educators Ask Us Most.

Click on question to expand and collapse answer.
GENERAL:
Is your program CASEL-aligned?
Yes. CASEL, the Collaborative for Academic, Social, and Emotional Learning, defines five core SEL competencies that schools and districts use to evaluate programs. NED maps directly to all five: Self-Awareness (Never Give Up, recognizing mindset and strengths), Self-Management (perseverance, goal-setting, emotional regulation), Social Awareness (empathy and respect through Encourage Others), Relationship Skills (communication, teamwork, conflict resolution), and Responsible Decision-Making (Do Your Best, ethical choices and accountability).NED's Top 40 character traits cover all five CASEL domains across the full school year. For districts navigating procurement requirements that mandate CASEL alignment, NED qualifies.
How does NED integrate with our existing PBIS and SEL programs?
NED is designed to complement, not replace, what you already have. Both NED and PBIS are proactive and positive, focused on building good character rather than punishing the bad. NED's three core messages (Never Give Up, Encourage Others, Do Your Best) map directly onto common PBIS school-wide expectations like respect, responsibility, and perseverance.

PBIS provides the ongoing daily structure. NED provides a high-energy, memorable spark that re-energizes your school culture around those same values. The weekly animations, daily intercom scripts, and monthly curriculum give every teacher a consistent touchpoint that reinforces your existing framework without adding complexity. Most importantly, both NED and PBIS create a shared language across the entire school community, which is the cornerstone of effective Tier 1 PBIS implementation..
Are your performers background-screened?
Yes. Every NED performer is carefully selected, highly trained, and fully background-screened before entering any school.
THE ASSEMBLY:
How large can the assembly audience be?
Our show was developed for an all-school audience and is best received with the entire school present. We typically perform a single show for up to 600 students. Seating is camp-style. If your school exceeds 600 students, please contact an Account Executive for more details.
How long is the assembly?
40 to 45 minutes. We handle all setup and breakdown, with zero burden on your staff.
Can we book the show mid-year?
Yes. You can book at any point in the year. The assembly is the spark, and it works no matter when it lands.
Can we reschedule if needed?
Yes. The program can be rescheduled by mutual agreement.
How far in advance do I need to book?
As early as possible. Our weeks fill up quickly, so reach out today to secure your spot on our calendar.